The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
| Top 50 Internet Advertisers by Media Value, April 2006 |
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|---|---|---|---|
| Position | Advertiser | Media Value ($000) |
Sector |
| 1 | Vonage | 19,654 | Tech |
| 2 | Monster | 11,330 | Class |
| 3 | Classmates.com | 10,915 | Misc |
| 4 | Dollar Rent A Car | 9,691 | T/H |
| 5 | Ameritrade | 8,144 | Fin |
| 6 | Netflix | 7,948 | M/E |
| 7 | Scottrade | 7,630 | Fin |
| 8 | Forex Capital Markets (FXCM.com) | 7,428 | Fin |
| 9 | Fidelity Investments | 7,210 | Fin |
| 10 | Cingular Wireless | 6,211 | Tech |
| 11 | Dell VAR Computers | 6,109 | Tech |
| 12 | Dell Dimension Computers | 5,895 | Tech |
| 13 | FreeCreditReport.com | 5,515 | Fin |
| 14 | University of Phoenix Online | 5,498 | Edu |
| 15 | MLB.TV | 5,469 | M/E |
| 16 | HomePages | 5,282 | Class |
| 17 | E*Trade Financial | 5,270 | Fin |
| 18 | Amazon.com | 4,367 | Ret |
| 19 | HP Printers | 4,079 | Tech |
| 20 | Wal-Mart | 4,052 | Ret |
| 21 | Dice | 3,879 | Class |
| 22 | LowRateSource.com | 3,793 | Fin |
| 23 | Target.com | 3,762 | Ret |
| 24 | Verizon Wireless | 3,554 | Tech |
| 25 | Charles Schwab | 3,520 | Fin |
| 26 | LowerMyBills.com | 3,460 | Fin |
| 27 | LendingTree | 3,441 | Fin |
| 28 | NexTag Serivces | 3,414 | Misc |
| 29 | eBay | 3,383 | Misc |
| 30 | Comstock | 2,965 | Misc |
| 31 | Mensfacts.com | 2,876 | M/E |
| 32 | VacationsToGo.com | 2,869 | T/H |
| 33 | Bank of America | 2,775 | Fin |
| 34 | Discover Card | 2,754 | Fin |
| 35 | Wal-Mart | 2,750 | Ret |
| 36 | Overstock.com | 2,709 | Ret |
| 37 | DISH Network Satellite | 2,696 | M/E |
| 38 | AT&T | 2,691 | Tech |
| 39 | ShareBuilder | 2,683 | Fin |
| 40 | Circuit City | 2,649 | Ret |
| 41 | Lamisil Toenail Fungus RX | 2,601 | Misc |
| 42 | JCPenny | 2,582 | Ret |
| 43 | Blockbuster Online | 2,500 | M/E |
| 44 | PlanetOut.com | 2,422 | M/E |
| 45 | CyberTrader | 2,422 | Fin |
| 46 | Strayer University | 2,408 | Edu |
| 47 | Cingular Wireless & HBO Mobile | 2,387 | Tech |
| 48 | T-Mobile Wireless | 2,381 | Tech |
| 49 | Thrifty Car Rental | 2,366 | T/H |
| 50 | State Farm Insurance | 2,334 | Fin |
| GRAND TOTAL | $234,720 | ||
| Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
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| View: Top 50 Internet Advertisers In March, 2006 | |||
Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.