At NRF 2026, Ralph Lauren and Microsoft shared how "Ask Ralph" brings brand heritage into conversational commerce, and what it teaches marketers about...
View articleNRF 2026 Visionary award winner Fran Horowitz shares how humility, customer listening, and team autonomy powered Abercrombie’s turnaround and what com...
View articleAs AI reshapes commerce, REI’s CEO - Mary Beth Laughton, argues that trust and human expertise, not technology, will define the next era of retail. Re...
View articleIn-store retail media is no longer a “does it work?” question. It’s a “can you operate it?” question. At NRF, leaders from CVS, Loblaw, and STRATACACH...
View articleFanatics and Dick’s Sporting Goods are taking opposite paths, one digital, one physical, but their retail marketing strategy is built on the same idea...
View articleAgentic commerce and GEO are coming fast, but JD Sports argues the real advantage is operational: clean data and order management that keeps the custo...
View articleSmartly CEO Laura Desmond opened Advance 2025 with a call for AI-driven reinvention, urging marketers to act decisively in the AI era. Read More...
View articleInsights from a ClickZ event with Fospha and Google on the future of advertising measurement Read More...
View articleBy Sam Carter, CEO of Fospha Read More...
View articleRetailers used to worry about whether customers would migrate online. Today they fret about whether their data can keep up. From New York to LA, the t...
View articleAI, IoT, and immersive tech are changing how brands connect with consumers Read More...
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