For much of the past decade, beauty marketing rewarded speed. Faster launches, faster content cycles, faster feedback loops… That model is losin...
View articleAs Gen Z reshapes the beauty landscape, Camelia Beauty Co Founder and Co CEO Christina Kao shares what brands must get right in 2026. From rapid innov...
View articleHoliday campaigns in beauty used to follow a predictable formula: metallic palettes, a few product close-ups, and a safe emotional arc. In 2025, that ...
View articleBeauty shoppers now move from mall mirrors to TikTok Shop in a single routine. Discover how senior marketers can build a 2026 plan that backs creators...
View articleUntil recently, skincare and makeup operated as two distinct categories. One addressed long term care. The other focused on short term aesthetic chang...
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