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Experts - E-Mail Marketing

Advice and opinions, by and for marketers

Topics in E-mail Marketing:

E-mail Marketing

Jeanniey Mullen

The Three Voices of E-mail by Jeanniey Mullen

Whether you like it or not, your e-mail marketing message is being evaluated in three ways.
Mar 15, 2010

E-mail Marketing Best Practices

Simms Jenkins

How Much Are You and Your E-mail Program Worth? by Simms Jenkins

A compensation and resources study provides benchmarks for e-mail marketing professionals.
Mar 11, 2010

E-mail Delivery

Stefan Pollard

Set the Alarm Clock on Your Sleeping Subscribers by Stefan Pollard

Win back your inactive subscribers by figuring out what went wrong and trying a reactivation program.
Mar 10, 2010

E-mail Marketing

Jeanne Jennings

Critique of an Offline-Online E-mail Sign-up Process Teaser by Jeanne Jennings

How one retailer tried to create list growth with its sign-up e-mail and how it could have done better. First in a two-part series.
Mar 8, 2010

E-mail Marketing Optimization

Ed Henrich

Diagnosing a Common E-mail Malady: 'Revenue Failure' by Ed Henrich

Create a "revenue tree" to build up strengths and identify weaknesses in your e-mail marketing program.
Mar 4, 2010

Archive

ClickZ Yesterday

Building an SEM Program From Scratch - Mar 15, 2010

The Three Voices of E-mail - Mar 15, 2010

How Your Graphic Designer Is Killing Your Conversion Rate - Mar 15, 2010

Optimizing Your PPC Campaign Landing Pages - Mar 15, 2010

ClickZ News Headlines

Joanne Bradford Exits Yahoo, Joins Demand Media - Mar 15, 2010

Yahoo Finally Allows Real-Time Bidding on Network and Exchange - Mar 15, 2010

Nielsen's Household Data Becomes Available via EXelate's Exchange - Mar 15, 2010

Internet TV's New Ad Medium Is an Old One: Live Sponsor Ads - Mar 15, 2010

ClickZ Stats Headlines

Searches for Major Media Brands Dip in February - Mar 9, 2010

MTV, Microsoft, and ABC Grew Web Video Streams in January - Mar 5, 2010

Two Thirds of U.S. Users Have Broadband, Says FCC - Mar 2, 2010

Google Android Gains on Apple in Smartphone Ad Share - Feb 26, 2010

Eastern Sales Manager (Dealer Sales)
Source Interlink Companies Bonita Springs, United States

PR Account Executive
Waggener Edstrom Worldwide Seattle, United States

DFP Online Ad Trafficker / Ad Ops
The Knot Inc. New York, United States

Sr. Marketing Coordinator
LoopNet, Inc San Francisco, United States

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