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Experts - E-Mail Marketing

Advice and opinions, by and for marketers


Topics in E-mail Marketing:

E-mail Marketing Best Practices
Simms Jenkins

How Much Are You and Your E-mail Program Worth?

A compensation and resources study provides benchmarks for e-mail marketing professionals.

E-mail Delivery
Stefan Pollard

Set the Alarm Clock on Your Sleeping Subscribers

Win back your inactive subscribers by figuring out what went wrong and trying a reactivation program.

E-mail Marketing
Jeanne Jennings

Critique of an Offline-Online E-mail Sign-up Process Teaser

How one retailer tried to create list growth with its sign-up e-mail and how it could have done better. First in a two-part series.

E-mail Marketing Optimization
Ed Henrich

Diagnosing a Common E-mail Malady: 'Revenue Failure'

Create a "revenue tree" to build up strengths and identify weaknesses in your e-mail marketing program.

B2B E-mail Marketing
Stephanie Miller

Small Business Has Big E-mail Marketing Opportunity

How are you using e-mail marketing to grow your small business? Learn what some top e-mail marketers would advise.

Archive

Sr. Marketing Coordinator
LoopNet, Inc San Francisco, United States

Director of Sales and Marketing, E-commerce
PC Connection Merrimack, United States

Media Planner
Situation Interactive New York, United States

Site Manager, Financial Media
TheStreet.com New York, United States

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