Are you well versed in mobile commerce? If not, here are 20 terms explained to help you on your sweet merry way.
As we enter into 2016, location-based advertising (LBA), video, e-commerce, and mobile apps are digital trends that will continue to evolve in Indonesia.
Innovations in technology are predicted to make progressive strides related to online and offline commerce, thus improving the retail experience significantly in 2016.
When establishing your brand's retail presence in China, a native app can complement the overall mobile app user experience.
While ad block software may appear to hinder the publishing efforts, digital marketers can collect and use customer data to avoid it.
The Japanese messaging social app Line is widely used in the Asia-Pacific region and is now starting to make headway in the U.S. How does this company generate its substantial revenue?
Mobile is currently considered the "golden ticket" of digital because of its ability to market directly to consumers by capitalizing on hyper-relevant customer experiences.
With the New Year just around the corner, this is an opportune time to evaluate and refine the fundamental processes affiliated with the execution of digital marketing campaigns.
Before prototyping or redesigning mobile apps or sites, collate and analyze data from your website, social media, and surveys to determine who your customers are and what they want.
The digital landscape of 2015 was defined by a mobile-first approach to commerce and content consumption. As we enter 2016, marketers can expect the demand for such to increase.