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    D2C brands: How to sustain explosive growth beyond the pandemic
    Digital Marketing

    D2C brands: How to sustain explosive growth beyond the pandemic

    3y Abi Wendt

    D2C brands: How to sustain explosive growth beyond...

    Abi Wendt, Client Director at Mention Me, discusses the recent explosive growth of direct-to-consumer brands, and how this can be sustained throughout...

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    DTC brands are getting out-of-home (OOH) marketing wrong
    Digital Advertising

    DTC brands are getting out-of-home (OOH) marketing wrong

    5y James Heller

    DTC brands are getting out-of-home (OOH) marketing...

    In the first half of 2019, DTC OOH spend was up 7 percent, to $4.6 billion. But, many of these advertisers are making consequential mistakes in their ...

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    Four takeaways for CMOs from Mobile World Congress 2019
    Industry Developments

    Four takeaways for CMOs from Mobile World Congress 2019

    5y Mike Herrick

    Four takeaways for CMOs from Mobile World Congress...

    Nearly 110,000 people attended last week's huge event in Barcelona. 5G prototypes, D2C tech brands, and GDPR were just a few of the main takeaways. Re...

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