Marketers are beginning to turn their attention to 2020, pondering such questions as:
How will we drive growth next year?
What data will we present to validate our budget?
How will we prove marketing’s impact on revenue?
This webinar will review results of recent research findings by ClickZ suggesting that predictive modeling may play a key role in addressing these and related questions of financial accountability–an expectation of marketers by the board room moving forward.
Join this webinar to learn about:
- Marketers adoption of and satisfaction with marketing measurement technology
- Intent to purchase trends for next year
- The “game-changing results” being reported for predictive modeling…
