The rise of Instagram Stories ads in Q2 2019

Digital Marketing The rise of Instagram Stories ads in Q2 2019

3y Tereza Litsa

The rise of Instagram Stories ads in Q2 2019

Spend on Instagram Stories ads has seen the biggest growth in social advertising budgets, doubling since last year, according to Kenshoo's latest repo...

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Facebook unveils its plans for 2019: What’s next?

Digital Marketing Facebook unveils its plans for 2019: What’s next?

4y Tereza Litsa

Facebook unveils its plans for 2019: What’s next?

Zuckerberg shared Facebook's Q4 earnings, as well as their product roadmap and plans for 2019. Here's an overview of all the key points to know. Read ...

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Six key social media marketing trends for 2019

Digital Marketing Six key social media marketing trends for 2019

4y Tereza Litsa

Six key social media marketing trends for 2019

It’s the right time now to start planning your social media marketing strategy for 2019. These are the key trends to follow for another successful yea...

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Social media Stories on the rise in 2018 holiday ads

Digital Marketing Social media Stories on the rise in 2018 holiday ads

4y Kimberly Collins

Social media Stories on the rise in 2018 holiday a...

38% of brands included FB Stories in their 2018 holiday marketing and 37% said Instagram Stories, making these two of the most popular new ad opportun...

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Facebook earnings report: 7 takeaways for martech

Industry Developments Facebook earnings report: 7 takeaways for martech

4y Kimberly Collins

Facebook earnings report: 7 takeaways for martech

In the recent Q3 Facebook earnings report, we saw growth slowing. Zuckerberg cites investment in and monetizing of new platforms. Here's what it means...

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IGTV is launched and ready to influence the marketing landscape

Disruptive MarTech IGTV is launched and ready to influence the marketing landscape

4y Tereza Litsa

IGTV is launched and ready to influence the market...

Instagram has seen an impressive growth over the last few years. The introduction of IGTV can change the game in social media marketing for brands. Wh...

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Location and lenses: What does the future look like for Snapchat?

Social & Community Location and lenses: What does the future look like for Snapchat?

4y Mike O'Brien

Location and lenses: What does the future look lik...

Despite new features for users and better analytics for marketers, Snap had a dismal Q1. Instagram has duplicated many of Snapchat's signature feature...

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Seven ways brands can leverage Instagram Stories

Social media Seven ways brands can leverage Instagram Stories

5y Tereza Litsa

Seven ways brands can leverage Instagram Stories

Instagram Stories have quickly become a powerful feature to improve engagement. Here we provide an overview of the most popular brands for every indus...

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How will the social media landscape change in 2018?

Digital Marketing How will the social media landscape change in 2018?

5y Tereza Litsa

How will the social media landscape change in 2018...

A new year brings new goals. What should we expect from social media in 2018. Read More...

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18 lessons we can learn from Airbnb, Nike and IKEA in 2017

Content 18 lessons we can learn from Airbnb, Nike and IKEA in 2017

5y Tereza Litsa

18 lessons we can learn from Airbnb, Nike and IKEA...

2017 is almost over and it’s time to review some of the best marketing campaigns of the year. What made them special and what can we learn from them? ...

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Snapchat Stories vs Instagram Stories: Which should brands choose?

Social Snapchat Stories vs Instagram Stories: Which should brands choose?

5y Tereza Litsa

Snapchat Stories vs Instagram Stories: Which shoul...

It's been a year since Instagram launched Stories, its Snapchat-inspired feature for publishing ephemeral content. One year on, who is the victor of t...

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Instagram now allows multi-photo posts and extended Carousel Ads

Social Instagram now allows multi-photo posts and extended Carousel Ads

6y Tereza Litsa

Instagram now allows multi-photo posts and extende...

Instagram has increased the number of photos and videos we can upload for each post. How can brands take advantage? Read More...

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Instagram is making Stories more appealing for brands

Social Instagram is making Stories more appealing for brands

6y Tereza Litsa

Instagram is making Stories more appealing for bra...

Instagram is turning its focus on how businesses use its platform, by improving Stories and making it more efficient. Read More...

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Instagram introduces Live video to Stories

Social Instagram introduces Live video to Stories

6y Tereza Litsa

Instagram introduces Live video to Stories

Instagram is determined to introduce as many new features as possible in 2016 and that's why it has launched Live video on Stories, as well as ephemer...

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Instagram Stories become more interesting with Mentions, Links and Boomerang

Social Instagram Stories become more interesting with Mentions, Links and Boomerang

6y Tereza Litsa

Instagram Stories become more interesting with Men...

Instagram makes Stories more efficient with the addition of mentions, links, and Boomerang. Will these make them more appealing to marketers? Instagra...

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Will Instagram Stories put a dent in the rise of Snapchat?

Acquisition Will Instagram Stories put a dent in the rise of Snapchat?

6y Tereza Litsa

Will Instagram Stories put a dent in the rise of S...

Instagram has announced the launch of Stories, a new feature which introduces the concept of fun and ephemeral posts that disappear after 24 hours. So...

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