Experts - Marketing Analytics

Advice and opinions, by and for marketers

Topics in Marketing Analytics :
Actionable Analysis
Analyzing Customer Data
ROI Marketing

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Archive

ClickZ Yesterday

Are You Leaving Money on the Table? - Jul 23, 2008

Behavioral Targeting Distortion - Jul 23, 2008

Diagnosing Search Issues From the Query Box - Jul 23, 2008

ClickZ News Headlines

Obama Reaches Out to Black Voters Online - Jul 24, 2008

Nokia Loses a Key Executive from Enpocket - Jul 24, 2008

Execs & Accounts: Morpheus, Edo Interactive - Jul 24, 2008

Yahoo Saw Weak Display Ad Spending in Q2 - Jul 23, 2008

ClickZ Stat Headlines

Travel Ad Report: Which Brands Rule When It's Time to Relax? - Jul 21, 2008

Top U.S. Parent Companies and Stickiest Brands on the Web, June 2008 - Jul 17, 2008

Average Search CPC Data by Category for June 2008 - Jul 15, 2008

Obama Aimed for Performance with Local and Social Buys in May - Jul 14, 2008

ClickZ Features Headlines

Microsoft/aQuantive Merger: So Far, So Good - Jul 17, 2008

Craigslist Rivals Struggle to Succeed in Web Classified Space - Jul 9, 2008

IAB Mulls Enforcement Capability in Self-Regulation Push - Jun 30, 2008

Clinton Needed More Search: Q&A with Google's Greenberger - Jun 12, 2008