In this episode of The ClickZ Podcast, our presenter Tim Flagg joins Tom Goodwin, EVP, Head of Innovation at Zenith Media to take a look at the state ...
View resourceIn this episode of The ClickZ Podcast, we’ll hear how programmatic media buying has impacted on digital publishers and the importance of high qu...
View resourceOn this episode of The ClickZ Podcast, Amir Malik, director of programmatic for Trinity Mirror, as we discuss how programmatic has evolved and its imp...
View resourceThese days, it’s impossible to go more than an hour in a business context without hearing the word ‘data’. While data quantity is booming at and expon...
View resourceAccount-based marketing (ABM) is a modern take on classic B2B strategies, bolstered by new technology and a commitment to sales and marketing alignmen...
View resourceThe world of consumer activity is changing. 75% of visitor conversions happen over multiple visits which is making it increasingly difficult to deciph...
View resourceEmail marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers has n...
View resourceGoogle My Business (GMB) was rolled out in 2014 to make it easier for local businesses to be found via search. It had the added benefit of allowing bu...
View resourceLike most marketers, your daily routine likely includes chasing for feedback trying to stay on top of deadlines. It will therefore come as no surprise...
View resourceOptimize Marketing Messaging with Smarter Metrics, outlines how growth marketers in retail, e-commerce, and other industries can utilize behavioral da...
View resourceDespite predictions of its downfall, email still delivers the highest ROI of any direct marketing channel. But, for it to be effective, it must be don...
View resourceJoin Matt Nash, Managing Partner UK at Neo @ Ogilvy, and Tim Flagg as they discuss how ad agencies are harnessing the power of data to produce powerfu...
View resourceWhat exactly is a Data Management Platform, and why is it so important? In this episode of The ClickZ Podcast, Miles Pritchard, Global director of mar...
View resourceTargeting online consumers can be a blunt science, but VisualDNA has pioneered a way to collect psychological profiles for individuals online to creat...
View resourceAdvertisers are able to access a huge amount of data about the behavior of online users, but few know how to analyze and interpret that data. In this ...
View resourceAdblockers have become a major challenge for publishers and advertisers alike. ‘Adblock plus’ is the most popular and has been downloaded ...
View resourceIn Episode 11 of The ClickZ Podcast, we talk to Zack Sullivan, the head of delivery at Future Publishing to hear his perspective on the future of onli...
View resourceIn Episode 10 of The ClickZ Podcast, we talk to Andrew Campbell about customer relationship marketing, and hear how marketers can harness the latest t...
View resourceIn this episode of The ClickZ Podcast, join experienced digital strategist James Gurd and hear some practical advice for how you can start to set up a...
View resourceIn this episode of The ClickZ Podcast, you’ll learn what digital transformation is and what is required to start and maintain change within an organiz...
View resourceIn this episode of The ClickZ Podcast, Tim Flgadd is joined by Charlie Salter, the brains behind ClickZ’s ‘Shift London’. Charlie sh...
View resourceIn this episode of The ClickZ Podcast, we spoke with Nick Wilsdon, SEO Lead, Global Channels Optimisation at Vodafone – a speaker at our upcoming even...
View resourceIn episode 4 of The ClickZ Podcast, we spoke with Kelvin Newman. Kelvin is the founder of Rough Agenda, a company that arranges specialist digital mar...
View resourceIn this episode of The ClickZ Podcast, we caught up with Brian Clifton (PhD), a measurement strategist, advisor and renowned practitioner of performan...
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